How UX fits into SEO

There is a common misconception that SEO simply involves link building and including relevant keywords in content. While these are two important strategies, search engines consider a lot more than …

Seven basic tips for blog SEO

  By now the advantages of blogging are undoubtedly well-established. Statistics show that: Businesses that blog get 67 % more leads than businesses that do not Marketers that prioritize blogging …

How to avoid these common PPC mistakes

Whether you’ve just started with PPC or work in the industry for years, you still remember a mistake that you’ve never thought you could make. After all, human errors are …