12 SEO tips for large ecommerce websites

Approaching SEO for large ecommerce sites can be overwhelming. With more pages than you can even get your head around and issues like product variants, complex filtering systems and expired …

The SEO’s essential guide to web technology

As an SEO professional, your role will invariably lead you to interactions with people in a wide variety of roles including business owners, marketing managers, content creators, link builders, PR …

How videos generate quick SEO results

In January 1996, Bill Gates published an essay titled ‘Content is king’. Seeing where content is right now in the online space, you wouldn’t be wrong in calling Bill Gates …

8 key Google Analytics reports for SEO

Any stellar SEO strategy should be meticulously tracked and heavily data-driven. Gut feel is great when deciding on which new pair of shoes to buy, but it’s not the best …