A guide to HTML and meta tags in 2018

We’ve previously covered HTML meta tags and meta tags and in some depth, but as with most things in SEO, it’s an ever-changing landscape and the accepted usage and definitions of …

SEW Interview: Clark Boyd on visual search

We recently caught up with Clark Boyd, a visual search expert and regular contributor to Search Engine Watch. We discussed camera-based visual search – that futuristic technology that allows you …

ICO marketing in 2018: from SEO to PPC

Initial Coin Offerings (ICOs) were the talk of the town in 2017.  There were 435 ICO projects deemed successful in 2017, raising an average of $12.7 million. In total, over …