Gamification: here comes a new challenger

Over the past few years, marketing segmentation has come on leaps and bounds, whether it’s building separate social audience clusters or sites adapting user journeys based on behavior. But, despite …

A guide to HTML and meta tags in 2018

We’ve previously covered HTML meta tags and meta tags and in some depth, but as with most things in SEO, it’s an ever-changing landscape and the accepted usage and definitions of …